Marketing · Tool
QR Code Generator
Turn campaign URLs into PNG or SVG QR codes.
Tip: paste a URL with UTM parameters so offline scans show up in your analytics.
Your QR code will appear here.
Paste any URL or text above to generate.
PNG for web & social. SVG scales infinitely — best for print.
What is QR Code Generator
QR codes connect offline campaigns to trackable online destinations. Paste a URL — ideally one that already has UTM parameters — and get a clean, scannable QR code ready for print or digital use. PNGs are great for web, SVGs scale cleanly to billboards.
The QR Code Generator turns any URL into a downloadable QR image. You get both a raster PNG suitable for digital use and a vector SVG that prints crisply at any size. Generation happens entirely in your browser using the open-source qrcode library — no images are uploaded to a server, and you don't need to create an account.
The generated codes use medium error correction by default, which gives them enough resilience to survive imperfect printing, slight scuffing on packaging, and the off-axis scanning angles real people use in real environments.
It's built for marketers running print campaigns, event organizers producing signage, packaging designers, podcast hosts who want a scannable code in their show notes, and anyone bridging offline reach to a measurable online destination.
How to use QR Code Generator
- 1Paste your URL — ideally with UTM tags already applied.
- 2Preview the QR code to confirm it scans cleanly.
- 3Download as PNG (web) or SVG (print).
- 4Test it on a real device before sending to print.
Why QR Code Generator matters
QR codes are how an offline impression becomes an attributable click. Without a tracking parameter baked into the URL, every QR scan looks like direct traffic, and the print ad, the conference handout, or the packaging insert get zero credit for the revenue they actually drove. With UTMs in place, every scan shows up under the campaign you tagged.
Good QR practice means generating the code from a fully tagged URL, testing it on a real phone before printing, and choosing a format and size that match the substrate. A blurry low-res code on glossy packaging won't scan — and a beautiful campaign with a broken QR is worse than no QR at all.
QR Code Generator use cases
Print advertising with measurable response
Wrap a UTM-tagged URL in a QR code for magazine spreads, transit posters, or direct mail. Each scan lands on a tagged landing page, giving the print buy honest attribution alongside your digital channels.
Event signage and handouts
Generate codes for booth banners, badge inserts, and giveaway cards at trade shows or conferences. Each code can point to a different campaign-tagged landing page so you can compare which placements drove the most engaged visitors after the event.
Packaging and product inserts
Add a QR code to product packaging that points to setup instructions, support docs, or a registration page. The SVG export keeps the code sharp at small print sizes and lets you embed it directly into design files.
Podcast and video calls to action
Display a QR code on screen during a video or include it in podcast show notes so listeners can reach a campaign-specific page without typing. Generate one code per episode for granular attribution.
Example
A poster QR code pointing to https://example.com/?utm_source=poster&utm_medium=offline&utm_campaign=storefront makes scans show up correctly in your analytics.
FAQ
- PNG or SVG — which should I pick?
- PNG is best for web and slide decks. SVG is best for print or any context where the QR code might be scaled, because it stays crisp at any size.
- How do I track scans?
- Add UTM parameters to the URL before generating the QR code. Every scan then attributes the visit to the source you defined.
- Is there a length limit?
- There is no hard limit, but very long URLs make the QR pattern denser and harder for cheap scanners. Shorten or use UTM-only essentials when possible.